• CDP, CRM & Marketing Technologies

    • A CRM & CDP strategy to optimize sales performance

    Support in the framing, selection, integration, deployment and operation of Marketing Automation, Sales CRM or CDP solutions

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    We help you in the scoping, selection, integration, deployment and operation of Marketing Automation, Sales CRM or CDP solutions.

    We support you from the definition to the implementation of your PRM & CRM strategy, from the packaging and data catching to the design and execution of relationship, loyalty, nurturing or inbound marketing programs, in a multi-channel perspective.

    Relational marketing

    Loyalty programs

    CRM qualification and strategy

    Choice & roll out of CRM/PRM & CDP platforms

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    Our resources: CRM & PRM

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    Visit our blog
    • Article
    • CRM
    • 16.07.2024

    Implementing a Referral Program: Lessons Learned from Samsung

    Marie Galiana, Head of CRM & Loyalty at Samsung, and Maëva Le Menn, Consultant at Converteo, tell us about the implementation of a referral program.
    • Article
    • Agentique
    • 30.03.2026

    AI product builder vs PM and Designer: who does what in ai?

    what is the role of the ai product builder? discover how they collaborate with the pm and designer to transform a vision into a tangible ai product.
    • Article
    • Agentique
    • 27.03.2026

    AI Agent: why the product builder must learn to collaborate

    Partner in ai and product management at Converteo, David Spire assists organizations in transforming their product strategy in the age of ai and dat...
    Etienne Fenetrier
    • Article
    • Agentique
    • 24.03.2026

    AI product manager: 3 steps to become a product builder

    Why do 95% of AI projects fail? discover how to move from project management to building robust and profitable AI products.
    • Article
    • Agentique
    • 20.03.2026

    Agentic commerce: how to maintain control over a purchase journey that brands no longer control?

    Agentic commerce is redefining the brand-customer relationship. How can you adapt your SEO and retail strategy ?
    Quentin Barrat
    • Article
    • AI
    • 19.03.2026

    Business agent: how AI will become your best seller

    Agentic commerce vs e-commerce: how AI Business Agent and direct conversational buying will increase your sales.
    • Article
    • AI
    • 17.03.2026

    GEO : luxury in the Age of AI search

    How does Generative AI transform luxury brand visibility? Master your data and narrative across LLMs for an augmented customer service.
    GEA : comment l'IA conversationnelle va transformer la publicité en ligne
    • Article
    • AI
    • 10.03.2026

    E-commerce: the end of the click dictatorship, the dawn of the intention economy

    E-commerce is no longer a dictatorship of the click. AI is imposing an intention economy and a new strategy: GEO.
    Visit our blog

    We operate across the entire data value chain: from collection to activation, and modeling as well.

    As a performance booster, our involvement covers the whole process: from framing to production. We assist our clients in the optimization of offers, products and services, through our expertise in Data Analysis, Data Science and Data Engineering

    Marketing, digital & data strategy

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    Technology consulting and IT development

    Analytics & CRO

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