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Studies
AI
19.02.2026

Playbook Travel & Hospitality: 40 AI-powered projects to transform the traveler experience

Discover 40 agentic AI projects to simplify and personalize the customer journey in travel: from planning to post-stay.

AI & agentic commerce: the guide to transforming your customer experience

Studies
AI
27.01.2026

[Playbook] AI & Agentic Commerce: the guide to transforming your customer experience

Agentic commerce: an analysis of AI's impact on e-commerce, and a roadmap to optimize your GEO and GEA strategy.

BI Next Gen: the 2026 guide to Business Intelligence

Studies
AI
05.01.2026

BI Next Gen: the 2026 guide to Business Intelligence

How is AI defining the Next Gen of BI for 2026? Learn how to successfully transition to an augmented and actionable BI.

Use case
AI
27.01.2025

Arkema x Converteo – Dashboard Automation: Maximizing Time for Strategic Analysis

Arkema chose Converteo to automate marketing data collection from Google Analytics and Marketo in their AWS environment.

Use case
Marketing Performance
12.12.2024

ENGIE x Converteo – Data Marketing: Adapting to technological and regulatory changes

How is ENGIE rethinking its data marketing approach in the face of regulatory and technological changes?

Use case
Marketing Performance
12.12.2024

L’Oréal x Converteo – Industrializing Test & Learn internationally: the Global Learning Agenda

How L'Oréal optimizes its media investments by balancing standardization and local adaptation in a highly competitive context

Studies
Pricing
29.10.2024

Pricing and promotion – Breaking Out of the Promotional Trap

Optimizing Promotions: Measure Effectiveness, Adjust Strategies, and Strengthen Their Impact with Concrete Methods.