Implement an efficient Product Management strategy

We support our clients in improving agility within their organizations. This involves adapting and training teams in agile frameworks, supporting the transformation of organizations, properly integrating and using data within product teams, and building high-value products – digital and non-digital.

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  • Expert consultants to support your Product Management
  • Define, develop and optimize your product strategy
  • Turn your products into Success Stories
  • Supporting your product teams through change

Expert consultants to support your Product Management

Our consultants support you in the organization and definition of your product strategy, based on the know-how and experience of our firm. Fully integrated into your Product teams, our consultants develop a tailor-made approach and adapt to your challenges and objectives in Product Management.

Define, develop and optimize your product strategy

Our experts participate in the development of your product strategy: analysis of your product environment, identification of opportunities for improvement, proposal of the action plan, implementation of measures, impact analysis and optimization of the strategy. They act as genuine partners of your product management.

Turn your products into Success Stories

Our Product Management consultants take the time to study your market, its innovations and trends, your competitors and your targets, the needs of your customers, the features and benefits of your products. They put all these elements together to give the most added value to your products and turn them into real Success Stories.

Supporting your product teams through change

The digital transformation of Product Management requires support for change in order to ensure a progressive and effective adoption by the teams and employees involved. From the beginning of the project, our consultants share a clear vision of the stakes and impacts, as well as the roadmap and challenges of the project. They organize and lead training modules to prepare the teams for the new organization and the use of the new Product Management tools.

They trust us

We operate across the entire data value chain: from collection to activation, and modeling as well.

As a performance booster, our involvement covers the whole process: from framing to production. We assist our clients in the optimization of offers, products and services, through our expertise in Data Analysis, Data Science and Data Engineering.

Our resources: Product Management

To activate a RCU, it must first be understood as a Data Product

Why the RCU must be considered a product in its own right to fulfill its promises.

The discipline of experimentation in the era of Product Management

Our experts examine the role of data and experimentation in product discovery.

Product Management: the (urgent) importance of realigning with the economic reality of businesses!

The success of a product relies not only on user adoption but also on the ability to make it financially and operationally relevant.

Product Management Data & AI: what missions, what profiles, what particularities?

David Spire, Partner of the Product Practice at Converteo, and Hervé Guignot, who leads the development of Data and AI Products at Decathlon
Le product management à l’ère de la data et de l’IA par David Spire & Jeremie Levy - Converteo - Conseil Data & Product Management

Product Management in the Era of Data and AI

David and Jérémie discuss the reasons that led Converteo to launch this new venture and outline the vision the firm aims to bring to the market.

Implementing Consent Mode at L’Oréal, a solution to reconcile customer experience and privacy

L’Oréal leverages Google’s Consent Mode to balance privacy compliance and data performance using user consent and probabilistic modeling.

How video redefines the online shopping experience and boosts the performance of e-commerce sites?

The use of videos in e-commerce has become essential. Consumers favor this format, considering it a preferred way to explore products and services.

Creative analysis: underutilized data that is full of potential

Sylvain Deffay reveals concrete examples and addresses key themes such as personalization, diversity, and performance optimization.
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